Even if you have never come across a QR code online, I can almost guarantee that you have encountered several of them when mall shopping. We are now more familiar than ever with QR codes because they are utilized on a variety of marketing materials today.
In the past several years, the majority of websites, blogs, and online business owners have started including QR codes in their marketing materials. When used properly, QR codes can have a positive effect on a business. Businesses imprint QR codes on banners, products, posters, and business cards.
However, many people are still unaware of what a QR code is or how to make one for a link. If you fall into this category of people this post is for you.
Since it can take a while to explain this to every client, I made the decision to write this short piece explaining in plain English what a QR code is and how it works.
What is a QR code?
If you carefully examine the phone pictured above, you will notice a graphic comprised of tiny black squares and white dots on the far left side. A QR code typically looks like that.
The idea behind a QR code is to design a picture that, when scanned by a modern smartphone equipped with a QR code reader app, may be transformed into something more useful. Links and URLs are frequently contained in QR codes.
But they can be used to direct smartphone users to many other media too (e.g. videos, stickers, images etc.).
Book Definition Of A QR Code
The “QR” in the QR code stands for “Quick Response”. It’s a two-dimensional matrix barcode that can be read and scanned with compatible devices such as a smartphone camera or an app.
Obviously, that’s great, but what is the purpose behind creating a QR code?
Indeed all you need to do to access a website is type its address into your phone. Although that might be the case, the purpose of a QR code is to streamline the procedure.
Because smartphone (or tablet PC) keyboards are more challenging to use than desktop or laptop keyboards, most users don’t bother to type website addresses into their smartphones.
Marketers utilize QR codes to make the process easier and, as a result, encourage more people to visit a website or a piece of information.
Because of this, advertisers frequently add QR codes to banners, business cards, pamphlets, leaflets, posters, and other materials.
How Does A QR Code Work?
A QR code works the same way as a barcode at the supermarket. It is a machine-scannable image that can instantly be read using a Smartphone camera.
Every QR code consists of a number of black squares and dots representing specific information.
When your Smartphone scans this code, it translates that information into something humans can easily understand.
Quite simply, a QR code is an encoded piece of data. The data in a QR code can be alphanumeric, numeric, binary, or Kanji (Kanji is a form of Chinese characters that is used in the modern Japanese writing system)
Although that is the technical explanation of how a QR code works, something much more important to focus on is the fact that QR codes can be scanned at the touch of a button by the hundreds of millions of people around the world that use a
Smartphone daily. This makes them great for marketers.
If you’ve ever scanned a QR code with your Smartphone, you’ll likely have noticed that they can be scanned extremely quickly (we’re talking within a second or two here).
This makes QR codes a straightforward way to access stored information in an instant which, in turn, makes them a perfect solution for conversion-hungry marketers.
How To Create A QR Code For A Link
A QR code for a link converts a website link to a QR code. For example a link to a WhatsApp group chat or a link to a website.
Here’s how you can create a QR code for a link
First Go to a URL QR code generator online example www.qr-code-generator.com
Follow their instructions on the website
Copy and paste the URL to the “URL” section
Personalize your QR code
Click generate and test the QR code if it directs to the correct link.
You may find a ton of other online QR code generators by performing a simple search for the term “QR code generator” on any number of search engines. Simply choose your favorite.
Many people are unaware of this, however, you are not required to use a black-and-white QR code image. In fact, once you’ve generated a basic QR, you may alter the colors, graphics, and a wide range of other elements to create a completely original design.
For their audience, including consumers and clients, companies and websites can design scannable QR codes.
Our businesses have benefited from QR codes, and they will continue to do so.
Frequently Asked Questions
Can one QR code work for two different
As a feature of the Multi-URL QR Code, you can generate two or more different links like social media links, e-commerce apps, messaging apps, and other online resources in one QR code.
Can QR Codes Be Scanned From A Screenshot?
Yes, You Can.
Can QR Codes Expire ?
No, QR codes do not have an expiration date.